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Module 4 · Lesson

Leadership-ready formats

Senior leaders read quickly and want five things: what is happening, how big it is, why, what you recommend, and what it will cost and return. Structure your output to answer those in that order.

Put the bottom line up front State the conclusion first, then the support. A headline should be a finding, not a topic.

Topic headline (weak)Insight headline (strong)
“Turnover update”“Warehouse turnover reached 38%, costing about $456,000 a year”
“Engagement survey results”“Engagement is 22 points lower in the warehouse than in Corporate, and scheduling is the main complaint”
“Recruiting metrics”“Transportation roles take 47 days to fill, two weeks longer than Customer Support”

A one-page brief

SectionContent
HeadlineThe single most important finding, with a number.
What we foundThree supporting data points, each one sentence.
Why it is happeningThe best explanation, with evidence and an honest statement of confidence.
Business impactThe finding expressed in cost, revenue, service or risk.
RecommendationOne to three actions, with owner, cost and timing.
What we will measureThe KPI, baseline and target.
AskThe decision you need.
EXAMPLE PROMPTExecutive brief

Act as a people-analytics lead writing for a chief operating officer who has two minutes.

Using only the verified findings below, write a one-page brief with these sections: Headline (one sentence, with a number); What we found (3 bullets); Why it is happening (2- 3 sentences, state confidence); Business impact; Recommendation (up to 3 actions); What we will measure; Ask.

Rules: Under 300 words. Plain language. Do not add any number that is not in my findings. Use "is associated with", not "causes". Flag any gap with [NEED: ...].

Verified findings: [PASTE YOUR CHECKED NUMBERS AND THEMES]

Jot down key ideas in your own words. Saves automatically.